Porsche Vice President Marketing Kjell Gruner discusses the background to the sports car brand’s new look – and who will work with this in the future. For the past seven years, the marketing expert Dr Kjell Gruner has been the head of marketing at Porsche. Now the 50-year-old former management consultant has changed the face…
Original Article This sees the sports car manufacturer, which has primarily focussed on amateur and professional tournaments for the past 30 years, expand its involvement in the world of golf. The “Founding Member Event” in Penha Longa “Porsche and golf have dynamics, technology and precision in common. In turn, members of the Porsche Golf Circle…
Original Article One in a Million Although produced millions of times, these items are unique: photographer Henry Leutwyler documents everyday objects that have become something special because they’ve been used to accomplish something special. The mundane paintbrush, for example, with which Andy Warhol created world-famous works of art. Or Jimi Hendrix’s electric guitar. Or the…
Original Article Fifty years ago a Porsche 911 R traversed the French Alps. Its destination: the Autodromo Nazionale di Monza. Once there, Porsche conquered five endurance world records. A classic 911 R now retraces that journey on its fiftieth anniversary. It all began over a glass of beer on a summer evening. And any story…
Original Article Since the launch of the 930 3.0 Turbo in 1974, the “Turbos” have been the most powerful 911s of any generation. Porsche Classic pitted the two latest air-cooled turbo 911s – the 964 Turbo 3.6 and the 993 Turbo S – against the latest 991 Turbo 150 to compare three of the best…